More than 5 million copies of
Red Dead Redemption have been shrink-wrapped and shipped to retailers across North America and Europe since the game's May 18 release -- and, presumably,
folks are buying 'em. Publisher Take-Two
announced the
mailing milestone today, amidst its quarterly earnings, celebrating the commercial and
critical success of Rockstar's little Western that could.
Just five months ago
Red Dead Redemption appeared doomed. At that time, an anonymous Rockstar source told us, "It will take 4 million sales at full price to recoup the development costs of
Red Dead. The good news is they are not expecting to make money with
Red Dead Redemption." The accuracy of that estimate notwithstanding, today's shipment announcement suggests that Take-Two and Rockstar now expect to enjoy strong, continued sales of
Red Dead.
Of course, let's not get too celebratory over a measly 5 million
shipped. As if to put the upstart Western in its place, Take-Two also revealed today
Grand Theft Auto IV's lifetime global numbers: 17 million
sold.
Red Dead Redemption surpasses 5 million units shipped originally appeared on Joystiq on Tue, 08 Jun 2010 17:59:00 EST. Please see our terms for use of feeds.
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